AmazonBasics debuted in 2009, featuring batteries as one of its first offerings, and these items remain among the top choices for spontaneous purchases in this generic-label lineup.
Typically available in quantities from 8 to 300 units at budget-friendly rates, they serve as a reliable option for everyday power needs. For instance, a set containing 24 AA and 24 AAA batteries currently costs under $17, equating to about $0.35 each.
So, what is the origin of these AmazonBasics batteries?
As reported by BGR, production occurs in multiple nations such as China, Vietnam, Malaysia, and Indonesia, varying by battery variety. A key player in this process is the Japanese firm FDK Corporation, formerly known as Fuji Denki Kagaku, which operates as a Fujitsu subsidiary. The collaboration between Amazon and FDK operates in this manner:
Amazon supplies the labeling and distribution channels, while FDK and Fujitsu handle manufacturing of certain batteries in various facilities. Thus, when purchasing an economical bundle of AmazonBasics batteries, consumers are acquiring more than a simple Amazon item; it involves an intricate international network and Japanese technical expertise.
This approach enables Amazon to market goods under its proprietary AmazonBasics label without the need to construct production sites, employ workers, or manage production and regulatory complexities. Additionally, Amazon gains from FDK's extensive background in battery production.
Through this method, Amazon broadens its AmazonBasics assortment, providing diverse battery and electronic options without the expense of developing its own manufacturing capabilities.
Further reading: This neat trick instantly reveals if a battery is dead
This piece first appeared in our affiliated outlet PC-WELT and underwent translation and adaptation from its German version.
Hans-Christian Dirscherl started his technology journey with tools like Autoexec.bat and config.sys, Turbo-Pascal and C, as well as Sinix and Wordperfect. Over approximately 25 years, he has authored content on nearly every technology subject, including reports, evaluations, and purchase recommendations.