Citing sources from The Information, OpenAI's Sora video creation system could integrate seamlessly into ChatGPT in the near future, mirroring the earlier addition of image creation capabilities to the conversational AI platform.

Sora currently functions through its own dedicated online portal or mobile application. Embedding this capability within ChatGPT would aim to broaden access to video production features and expand the user base.

Running generative AI focused on videos carries substantial operational costs. The planned incorporation may necessitate modifications to ChatGPT's membership options and fee arrangements, as noted in the coverage.

The Sora technology excels in producing highly lifelike results, featuring sophisticated handling of actions and physical dynamics. An update in October introduced functionality to embed individuals into generated footage, facilitating the production of personalized videos resembling deepfakes. Consequently, it has drawn scrutiny for risks of misuse, including the creation of fabricated depictions of prominent historical personalities, along with concerns about the inclusion of protected creative works in AI outputs.